Last Updated: Apr 28, 2024

In 2005, Coldwell Banker Coastal Rivers Realty was created in Washington, North Carolina by Gerri McKinley and Maria Wilson, along with a chosen group of experienced agents. The sole focus was to adhere to their core principals which were: Knowledge, Experience, and Professionalism. Focusing on those values allowed the firm to become the top selling real estate company in Beaufort County in less than four years.

Gerri and Maria decided to apply the successful business model of Coldwell Banker Coastal Rivers Realty to the ever-expanding Greenville/Pitt County, North Carolina market by adding a second office in 2007. Greenville is home to East Carolina University and Pitt Memorial Hospital, which is one of North Carolina's largest regional and teaching hospitals. Greenville has consistently been one of North Carolina's fastest growing cities with its focus on smart growth, corporate innovation, and development.

In 2008, our firm welcomed an additional partner, Michael Overton to our family. Michael is a native of Greenville and was chosen to run the new office in addition to our new commercial division (Coldwell Banker Commercial CoastalMark) as well as the property management division (Coastal Rivers Property Management). Michael brings invaluable executive experience to our new firm from his years as the VP of Operations within the Overton's sporting goods store in Greenville. His expertise allowed us to eventually partner with the most successful Coldwell Banker Commercial (CBC) office in North Carolina and the number thirteen CBC office in the United States, TradeMark Properties of Raleigh.

For those of you who might not be aware of the Coldwell Banker brand, it is the number one real estate franchise in the world and in most markets is at or near the top in market performance each year. We at Coldwell Banker Coastal Rivers Realty believe through joining this successful franchise and utilizing its established and proven tools, we are better equipped to serve our clients. As a company, we greatly value the client/broker relationship and try to treat each client as if they were a part of our own family. That focus allows us to make the buying or selling of real estate process as pain-free as possible and in end then end, enables our client's to reach their real estate goals.

Knowledge, Experience, and Professionalism is not just our slogan, it is top priority.

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